Brands

LizenzWerft's range of brands includes designer, lifestyle and sports brands as well as food, sustainable and corporate brands

The Iconic Brand

emoji® is the global brand whose icons enable universal non-verbal communication for all people, regardless of age, gender or continent. emoji® is a brand with which you can live, laugh, cry and connect with others. For over 10 years, many products in the consumer and entertainment industries have benefited from the unbeatable emotionalization of the emoji® license.

American Football Made in Europe

This brand inspires! American football has been a crowd puller for years and a guarantee for strong emotions! The European League of Football was launched in 2021 by experienced minds in the sport and is considered the most exciting newcomer in European sport with significant audience growth! In 2023, almost half a million spectators watched the league matches live on site and several million on TV. 17 teams from 9 nations started the 2024 season to bring the fascination of American football to European stadiums for fans, families and sports enthusiasts. ELF is the young lifestyle and sports brand that has everything it takes to transfer emotions and strength to cross-generational products.

For the Love of the Environment

ARVED FUCHS, one of Germany's most experienced expedition travellers, expedition leaders and climate activists, has been travelling and exploring the most remote regions of our planet for over 40 years. On his website and in his books, he talks about his love of the Arctic Ocean and what his travels have taught him. The aim of his expeditions is to educate people about climate change and pass on his knowledge to future generations.

Casualwear with Style – Since 1978

Today: the good counts more than ever. History provides orientation. Continuity strengthens. For new perspectives. And a good life. In 1978, the new label GIN TONIC was one of the first German brands to make a real statement, thus shaping the casual wear trend. Fans love this characterful clothing. It stylishly emphasises their casual, sporty and urban lifestyle. And their naturalness. Since then, GIN TONIC has drawn strength from the tried and tested - and from the fresh energy of today. This is fashion with its finger on the pulse!

A Legend Reborn

Anyone who was on a surfboard in the 80s and 90s will have sparkling eyes when it comes to the cult brand HiFly. In addition to its innovative strength in the material sector and its great sporting successes, HiFly stands above all for the unique spirit of an entire era. Following the relaunch of the cult brand at the Windsurf World Cup on Sylt in 2022 and the renewed fashion sponsorship of the Cup in 2023, HiFly, supported by its brand ambassadors, surf pros Steven van Broeckhoven, Nick Spangenberg and Laurin Schmuth, is now on the consistent path of transporting its spirit as a lifestyle brand from the water to the beach and into the city with a new collection.

Authentic Style for Everyone

“How we furnish ourselves, how we dress, which products we appreciate - today, all of this has to do with who we are, who we want to be and, above all, which values we represent. Fashion, beauty, décor and design objects in every form follow the pace of our times. With the LOOKS brand, we aspire not just to keep pace, but to help set this pace.” - Wolfgang Joop

Young, Wild & Free

Maui and Sons has become one of the most recognised brands for sportswear and equipment in the world. Today, the company's products are sold in over 100 countries around the globe. For over 30 years, Maui and Sons has created products that represent an image and lifestyle that appeals to those who aspire to an active, fun-loving lifestyle and the global surf culture.

Swiss Heritage – Global Expertise

For generations, NDK SWISS products and innovations have contributed to the development of various industries with great success. What began with the manufacture of wheels and tables developed into sledges and skis, and then into the production of industry-leading snowboards, which are the main focus of NDK SWISS today. The products are currently sold in 32 countries and have received numerous awards for their innovative designs and materials.

So that healthy things stay healthy

As an exclusive pharmacy brand, provital has been helping people to maintain their health and quality of life with high-quality health and prevention products since 2014. Demographic change and the increasing prevalence of diseases of affluence and civilisation formed the basis for the founding of provital. As a well-known brand for health and compression stockings, provital is currently expanding its portfolio, which offers many possibilities: from fitness products such as ergometers or activity trackers to medical devices such as measuring, testing and control devices and bedding such as mattress toppers or electric blankets to acoustic-medical hearing aids, walking aids or optical vision aids. Provital strengthens personal responsibility for one's own health and stands for the highest quality, repeatedly tested products and the trust that results from its origins in the pharmacy sector.

ROCK YOUR CURVES – Don’t Hide Them

Angelina Kirsch, Germany's most successful curvy model and presenter of The Taste, presents with her brand ROCK YOUR CURVES by Angelina K. real must-have fashion for curvy women who like to dress chic and self-confident! As a professional for good looks, she has channelled all her knowledge and experience into her designs. With her body positivity and strong appearance, Angelina Kirsch herself is an absolute role model for many women. It is Angelina Kirsch's expertise and her lifestyle that make up the ROCK YOUR CURVES by Angelina K. brand, with which she encourages every woman individually to love herself!

Giving Plastic Waste a Value

The innovative, environmentally conscious company #tide ocean material® is tackling the problem of increasing plastic waste in our oceans and bringing plastic waste back into the economic cycle. #tide ocean material® is a raw material that is extracted from plastic waste at sea and can be used to make all kinds of plastic products. Together with #tide ocean material®, we give plastic waste a value - and both the environment and people can benefit from this.

A Treasure Called Tradition

The world is changing at breakneck speed - and we are changing with it. But some things always stay the same. Things that cannot be described in words. They are feelings, gestures, rituals and colours that have been passed down from generation to generation over the centuries. They form a unique treasure; a treasure called tradition. With WORLD'S ORIGINS x Wolfgang Joop, Germany's great designer creates beautiful, incomparable collections inspired by the colourful diversity of individual traditions worldwide. Our message is to consciously remember our origins, our roots.

STYLE is an ATTITUDE

STEFFEN SCHRAUT stands for conscious luxury, timeless elegance and sophisticated design. The brand focuses on clear, minimalist design and the use of high-quality materials. Every detail is carefully thought through to ensure that the products are in line with current trends and will last in the long term. This combination makes STEFFEN SCHRAUT a symbol of modern luxury that impresses with its timeless style and consistent quality.

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