Stefan Hausberg is the visionary driving force behind Lizenzwerft. He combines strategic thinking with a passion for brands, people and stories. Under his motto "The Visionary", he stands for foresight, innovative strength and the courage to break new ground.
The Connector
Co-owner and Managing Director Christopher Conzen has an impressive network at his disposal - both in retail and among producers. Connecting people and realising visions are his passion. After almost 25 years as MD of Miles Group, he moved to LizenzWerft’s steering wheel in 2019.
The Coffee and Textiles Expert
Brand Director Jan Peters has an excellent network in trade and industry thanks to over 30 years of experience in various trading stations. He has been developing new brands at LizenzWerft since 2019 and enjoys bringing licensors together with licensees; the real work begins after the contract is signed.
The Brand Brain
Brand Director Hinrich Stürken has been using his experience in international and national artist management and in the Miles Group's celebrity licensing business since 2020 for the exciting tasks at LizenzWerft. Always enthusiastic about his brands, he always keeps a cool head even under the highest stress levels.
Ms Controlling
Tine Matz, Finance & Administration Manager, is enthusiastic about things that others sometimes find boring. Juggling numbers and managing commercial processes is exactly her thing and her expertise. The fact that LizenzWerft has many exciting topics makes her work even more varied.
Mr Industry
Ulrich Seyer, Senior Branch Manager Industry & Retail, has spent many decades in the large national and international industrial and retail business. He is characterised by a strong network of global trading partners and producers as well as his expertise in the promotional and corporate fashion/textile sector.
The Storyteller
Ylva Neumann, Senior Marketing Manager, worked for many years in marketing in the music industry and the 5* hotel industry and sees her core competences in project management and copywriting. She enjoys bringing her experience from international tour management to event organisation.
Sunniva Stürken is responsible for the social media presence of several LizenzWerft brands such as Rock Your Curves or HiFly in addition to her studies in ‘Media Management and Digital Marketing’. She is already a professional in video editing, content generation and planning and creates a highly aesthetic presence for the brands on social media.
The Problem-Solver
Joyce Miesen, Licensing Manager, is a proven ‘problem-solver’ and brings all the necessary skills to the table for coordinating and supporting licensors and licensees at Lizenzwerft. She has already successfully demonstrated this strong ability in her roles as an events manager in the events sector and in licensing within the entertainment and gaming industries.
Anton Kreidel has been working as a student trainee at Lizenzwerft since April 2025, alongside his studies in international business administration. Even after graduating, he has remained loyal to the brand world and supports the brand managers of the NDK Swiss and Tide brands: "The versatility of the business areas and the extreme diversity of the tasks make the work extremely exciting."
Anton Kreidel has been working as a student trainee at Lizenzwerft since April 2025, alongside his studies in international business administration. Even after graduating, he has remained loyal to the brand world and supports the brand managers of the NDK Swiss and Tide brands: "The versatility of the business areas and the extreme diversity of the tasks make the work extremely exciting."